Keratin Smoothing Complex — Extra Long
01
READY WHEN YOU ARE
Keratin Smoothing Complex — Extra Long
Reserve your appointment with one of our trained beauty professionals.
Now booking in Portmore A non-refundable deposit secures your appointment
True beauty
begins with healthy hair.
Expert care, seamless extensions and polished beauty services designed around you.
5.0★★★★★ Loved by 250+ clients
FIND YOUR PERFECT SERVICE
Beauty, without the guesswork.
Choose a category, compare options and reserve your time in a few easy steps.
Lifting / Bleach Natural Hair
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Lifting / Bleach Natural Hair
Includes treatment. Additional cost may apply for long hair.
True Silk Press — Extra Long Hair
03
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True Silk Press — Extra Long Hair
Reserve your appointment with one of our trained beauty professionals.
Twist Out
04
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Twist Out
Reserve your appointment with one of our trained beauty professionals.
Wash & Go
05
READY WHEN YOU ARE
Wash & Go
Reserve your appointment with one of our trained beauty professionals.
Keratin Smoothing Complex — Long
06
READY WHEN YOU ARE
Keratin Smoothing Complex — Long
Reserve your appointment with one of our trained beauty professionals.
THE TRUE VIRGIN FINISHHealthy. Polished.
Healthy. Polished.
Unmistakably you.
Real results from the chair—silk, movement and detail in every finish.
Follow our work
MEET ALICIA KAY HINESCare first.
Care first.
Beauty follows.
Trained in the USA, Alicia built True Virgin Beauty Bar around one belief: confidence grows from hair that is genuinely healthy—not simply styled.
Every service brings together education, professional technique and a personalized plan for your natural beauty.
“True love is hair.”
CLIENT LOVE
250 reasons to feel confident.
100/10
My experience was 100/10. The professionalism of the ladies is top tier. I love the coordination of the team, that you don't have to wait on a specific person to do your complete service, so the process is smooth. I definitely love this experience, and have found the perfect place to get my beauty services.
Exactly right
I will definitely go back they were very gentle with my hair. I got exactly what I had booked for.
My new salon
I had my first visit today and I was genuinely impressed. There was no waiting at all — I was taken care of right on time, which I truly appreciated. The staff was courteous, polite, and very professional, creating such a welcoming atmosphere from the moment I walked in. The salon itself is beautiful — chic, clean, and thoughtfully designed. This place has definitely become my new salon. Highly recommended.
Top-tier service
Very courteous and friendly staff. They are highly skilled, knowledgeable, and clearly know their work well. I hadn't been to a hair salon in years, but the experience was welcoming, refreshing, and enjoyable. The service was top-tier from start to finish. I will definitely be back!
Absolutely great
it was absolutely great i would definitely come back everybody was very nice i pray yr business keeps doing well❤️& i love my hair btw
Always satisfied
I am always satisfy with my experience
Called by my name
The service was really good, on entry I got called by my name 🤭… and being the indecisive person I am even though I made a booking the stylist (owner) listen to me and gave me options as well as the assistant but time was really against me but I got my service done and I was happy. Definitely would recommend
Amazing from start to finish
The service was amazing!! Someone shampooed my hair and she was so amazing, I fell asleep. Then I was placed with another hairstylist for my blow out and silk press and she was also amazing! The entire staff is extremely professional and they walk you through everything they are doing. This was my 1st experience with true virgin and I will definitely be back.
Money well spent
The space was clean neat and welcoming. Though I didn't get the names of the ladies who took care of my hair, they were all professional and made sure that the entire process was comfortable. The service I did included relax treat, colour, trim and flat iron. It was all money spent well.
Always pleased
Always pleased with results when I go to This salon.
100/10
My experience was 100/10. The professionalism of the ladies is top tier. I love the coordination of the team, that you don't have to wait on a specific person to do your complete service, so the process is smooth. I definitely love this experience, and have found the perfect place to get my beauty services.
Exactly right
I will definitely go back they were very gentle with my hair. I got exactly what I had booked for.
My new salon
I had my first visit today and I was genuinely impressed. There was no waiting at all — I was taken care of right on time, which I truly appreciated. The staff was courteous, polite, and very professional, creating such a welcoming atmosphere from the moment I walked in. The salon itself is beautiful — chic, clean, and thoughtfully designed. This place has definitely become my new salon. Highly recommended.
Top-tier service
Very courteous and friendly staff. They are highly skilled, knowledgeable, and clearly know their work well. I hadn't been to a hair salon in years, but the experience was welcoming, refreshing, and enjoyable. The service was top-tier from start to finish. I will definitely be back!
Absolutely great
it was absolutely great i would definitely come back everybody was very nice i pray yr business keeps doing well❤️& i love my hair btw
Always satisfied
I am always satisfy with my experience
Called by my name
The service was really good, on entry I got called by my name 🤭… and being the indecisive person I am even though I made a booking the stylist (owner) listen to me and gave me options as well as the assistant but time was really against me but I got my service done and I was happy. Definitely would recommend
Amazing from start to finish
The service was amazing!! Someone shampooed my hair and she was so amazing, I fell asleep. Then I was placed with another hairstylist for my blow out and silk press and she was also amazing! The entire staff is extremely professional and they walk you through everything they are doing. This was my 1st experience with true virgin and I will definitely be back.
Money well spent
The space was clean neat and welcoming. Though I didn't get the names of the ladies who took care of my hair, they were all professional and made sure that the entire process was comfortable. The service I did included relax treat, colour, trim and flat iron. It was all money spent well.
Always pleased
Always pleased with results when I go to This salon.
COME SEE US
Your next good-hair day starts here.
Portmore, JamaicaShop #26, 16 West Trade Way, Portmore
Call or WhatsApp+1 876 488 5793
Opening hoursMon 10–4 · Tue–Fri 10–5 · Sat 9–3